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consulting, brand strategy, copywriting

Hi, I'm Eliza,
a freelance strategist, brand consultant and copywriter

Working at the intersection of strategy and creativity, I help you solve the puzzles related to branding, storytelling, content, innovation, and more.

Currently open for projects

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How I Can Help You

Looking for the right solutions to elevate your business or brand?

Since 2014, I've been growing the expertise and mastering the tools to help brands achieve their goals.

I specialise in brand strategy, content strategy and creation, thought leadership strategy and writing, and beyond. Complex challenges and advanced research are my favourite nuts to crack.

Would you like to discuss your challenge?

Book a free 45-minute consultancy moment and see if we match.

BRAND
STRATEGY

The very basis of every brand: from research to a clear action plan, I solve even the most demanding puzzles.

Strategic research
Brand architecture
Brand positioning
Customer journeys
Forecast and trend analysis

CONTENT STRATEGY

From research to brief and creation, I build unique narratives for multichannel campaigns, thought leadership content, editorials, and beyond.

Content plan and guidelines
Brand tone of voice guide
Creative concepts
Thought Leadership strategy
Content briefings

COPYWRITING

Building captivating stories and communication. I write strategically, based on research and customer insights.

Baselines and naming
Brand stories and manifestos
Website content
White papers and reports
Campaigns

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out of the box workshop

An interactive consulting session:

one day, one challenge, ideas that inspire change

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